Digital Divine

New smart-phone apps for iPhone and Android users are debuting, with interactive film guides, information on enjoying the festival, and exclusive content.

Word travels fast, especially since technology has opened new ways to connect and tell stories. Sundance Institute is testing new platforms to help filmmakers reach audiences and to aid new audiences in discovering independent film. With a shift in the way media is consumed, the institute has broadened its coverage on the Internet, in the blogosphere, and in the digital world.

New smart-phone apps for iPhone and Android users are debuting, with interactive film guides, information on enjoying the festival, and exclusive content. All proceeds benefit the year-round work of the nonprofit Sundance Institute.

The online home of the festival, sundance.org/festival, attracted 1.8 million visitors in 2010. All film and event information is located in the Online Film Guide, as well as in exclusive Live@Sundance events streamed from Park City, blogs from featured correspondents, photo galleries, interviews, and more.

Join the festival on Facebook at facebook.com/sundance, where 175,000 friends follow Sundance Institute news and enjoy free exclusive content.

Get breaking news anytime and join in at twitter.com/sundancefest, or follow @sundancefestnow if you’re a Maniac user for 24/7 updates. The official hashtag is #sundance.